Product innovation is not simply about generating new ideas. It is a complex process, and many organizations struggle with the design and implementation of an effective innovation strategy that yields measurable results over the long-term. Sustained growth and profitability can be achieved through the integration of three critical levels: People, processes and tools.
Most companies don't think through the trade-off between utilizing an external innovation as is versus customizing it nearly enough. As a result, they tend to suffer in time to market.
In times like these, many people are waiting for better times to take action, to try new things or to create change but that is not the solution. To succeed, you must act, seek and welcome change and go beyond the norm, today. Here are 8 lessons from Silly Putty on how you can "eggceed" expectations.
