This episode of the Innovation Ecosystem podcast features Bob Johansen, distinguished fellow at Institute for the Future, who has been helping organisations around the world prepare for and shape the future for nearly forty years.

Welcome to this week’s episode of the Innovation Ecosystem podcast with remarkable and thought-provoking interviews about innovation, leadership and change in the world of business.

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Listen to ‘Shapeshifting Companies of the Future’ with Dr. Bob Johansen of IFTF

Bob Johansen is a distinguished fellow at The Institute for the Future (IFTF), which is an independent, nonprofit research group with almost 50 years of forecasting experience. The core of their work is identifying emerging trends and discontinuities that will transform global society and the global marketplace. IFTF provides insights into business strategy, design process, innovation, and social dilemmas. Their research generates the foresight needed to create insights that lead to action. The Institute for the Future’s research spans a broad territory of deeply transformative trends, from health and health care to technology, the workplace, and human identity. The Institute for the Future is located in Palo Alto, CA..

Mark Bidwell has extensive experience catalyzing and driving change in a variety of marketing and leadership roles at market-leading companies such as BP Oil, The Hay Group, and Syngenta, where I lhe the creation and development of a $2bn Specialty Crops business unit. Mark’s initial exposure to disruptive innovation involved launching London’s first home-delivery supermarket, followed by introducing the first web-based consulting product to European clients in 1995, which formed the basis of a business that today generates revenues approaching $150m.

Through the innovation ecosystem show, Mark brings you key insights, fresh perspectives, and proven tools you can use straight away to make you more successful professionally and personally. For more information, please visit or email