When it comes to innovation in an enterprise setting, the majority of attention usually goes to all the exciting things. The bold ideas, the grand technological possibilities, the potential benefits of digital and structural transformation, the trailblazing.
With each new year, marketers think about the success and failures of the current year, as well as what they're going to do better during the next.
Bridie Scott is an Innovation Manager at Spotless and she’s taken the business on a journey from a large-scale company with big goals to a company that is listening to and empowering all of their frontline employees in the innovation process.
Technology startups can get motivated by offering solutions to the sharing economy companies and utilising the services offered by them.
The 3 C’s: Complex Problem Solving, Creativity and Critical Thinking – Core Soft Skills Required in the Workplace of the 4th Industrial Revolution
The next in our series on the 4th Industrial Revolution, from the Business Optimization Training Institute (BOTI). Start with Part I here.
A serious game based on innovation methodologies can be an extremely useful tool at different phrases of implementing innovation in a company. Let's take a look at how to implement gamification into your innovation strategy.
Consumers are no longer excited by traditional commercials, including display ads, banner ads, and native ads. In fact, these ads are causing a pandemic known as “ad fatigue” and symptoms range from disinterest, boredom, and more. The problem is worsening.
For as long as businesses have existed, so has customer service. With each advance in technology, it appears the way organisations deliver customer service has evolved. Similarly, customers themselves have grown to expect faster responses, at almost all times of day.
Innovation is usually spoken of in relation to products, research, and development. However, every aspect of your business can be innovated. In fact, one of the most important – and often overlooked – is customer service. Innovative customer service helps you build loyalty, encourages repeat business, and can also bring in new buyers as they observe how you care for your consumers.
Awareness of neurodiversity has certainly increased over the past few years and workplaces are gradually becoming more accommodating and accepting of neurodiverse employees. But after years of neglect and of neurodiverse candidates being overlooked for roles for which they are inherently suited, there is still a lot of progress that needs to be made.