CHUCK FREY

Chuck Frey founded InnovationTools.com and served as its publisher from its launch in 2002 until the partnership with Innovation Management in 2012. He is the publisher of The Mind Mapping Software Blog, the definitive souce for news, trends, tips and best practices for visual mapping tools. A journalist by trade, Chuck has over 14 years of experience in online marketing, and over 10 years experience in business-to-business public relations. His interests include creative problem solving, visual thinking, photography, business strategy and technology. His unique combination of experience and influences enables him to envision new possibilities and opportunities.

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Why Marketing Doesn’t Want R+D’s Ideas – and what to do about it

One of the most common frustrations expressed by R+D professionals is that marketing lacks interest in their ideas. Why is this often the case, and what can be done about it?

Accurately Reading Open Innovation Tea Leaves

There are two basic types of open innovation missions sponsored by technology seekers: Nice to Find Soon (NFS) and Must Find Now (MFN). Given the vast difference in success probabilities between them, how can a would-be technology provider distinguish between them? After all, the technology seeker isn't going to label them as such.

2019-10-15T15:31:36-07:00September 29th, 2012|Tags: , |

What is Best ‘Shape’ for Persuasive Ideas?

How can you 'shape' your idea so it stands out compared to everything else that's competing for people's attention, is persuasive and easy to support and share? The authors of a new book, The Impact Equation, share one effective approach.

2019-10-15T15:31:36-07:00September 23rd, 2012|

A Lesson for Building your New Business Opportunity Case

Many would-be innovators share a common frustration: persistent difficulty in gaining traction for their new ideas with the people they need to cultivate in order to advance them. Why do they often struggle? There are numerous reasons, but a common one is that they all too often rely on opinions to make their case instead of applying facts and data.

Get Innovative in Helping Employees to Accommodate Change

You can find in this article a grasp overview of reasons for change in our organization and how it could be boosted by applying innovative approaches.

Open Innovation: Colgate’s Sensible External Partnership Approach

Ken Klimpel, Colgate Palmolive's Worldwide Director of External Innovation and Outreach shares his perspective on some aspects of the approach he and his company take to drive their open innovation successes.

Demystifying the Path to Technology Partnerships

There is often a considerable amount of ambiguity at the outset of open innovation partnerships. Quite often, the technology customer is considerably larger than the provider and is being pursued versus being the pursuer. The technology provider almost never knows the full extent of what needs to be demonstrated in order to earn a customer's business commitment. They are also quite often reluctant to ask so as to avoid offending the other party or seeming ignorant or unsophisticated. How can this situation be improved?

A promising Approach to Finding Technology Solutions: Supplier Summits

Given the relatively small number of qualified solution providers for any given technical challenge, one fairly productive and successful problem solving approach undertaken by corporate technology seekers is to organize "supplier summits."

Can Companies Sidestep Disruptive Innovation?

Can companies sidestep or blunt the effects of disruptive innovation? It's possible, but not likely, explains Steve Denning in a recent Forbes column.