DOMINIK MAHR
Dr. Dominik Mahr is Associate Professor at Maastricht University and Scientific Director of the Service Science Factory. The Service Science Factory (SSF) supports companies to identify business challenges and design service innovations. Being a part of Maastricht University SSF combines research, education and practice on service design and innovation.
LinkedIn | d.mahr@maastrichtuniversity.nl
Businesses face the dilemma dividing resources between protecting the current value chain and developing new value propositions that in time replace the old ones. Not every organization has the luxury to have its own dedicated innovation unit and still then the ideas might not always be too innovative. Hackathons are an affordable and energizing way to generate innovative ideas that can revolutionize your organization.
Recent advances in technology put Internet-of-things (IoT)-innovation on top of the management agenda across industries. It is predicted to increase economic value by $11.1 trillion in 2025 (McKinsey 2015). The Service Science Factory and Noventum collaborated on this article to present a state-of-the art view on the Internet of Things and how to implement this vision within organizations.
Research and practice have investigated firms’ benefits of co-creation with external stakeholders, such as more creative ideas, reduced development costs, and improved product quality. However, little is known about how consumers perceive products and their firms that communicate about such co-creation activities. Using two experimental studies, we investigated how consumers’ knowledge about the involvement of different types of stakeholders during the innovation process changes the adoption of new products.
Nowadays, firms simultaneously include a higher variety of different stakeholders than ever before in their innovation process. Such a diverse collective brings in different perspectives and competences, yet, also poses new challenges for firms. This article presents insight into the capabilities required for a leading firm in a stakeholder co-creation project, acting as a conductor of an orchestra of stakeholders.
