Frank Pagano Archives - InnovationManagement

FRANK-PAGANO

Frank Pagano is an experienced Marketing & Business Leader, now working in the Fashion industry. He is based in Switzerland. Global profile, passionate about innovation, brand management, brand communication and international business, Frank is always up for irresistible product concepts, ultimate communication integrated campaigns & great Italian food and wine.

The Inverted Funnel: How Blockchains Will Shake Up the Traditional Consumer Funnel

The use of blockchains will become mainstream in a few [...]

Sarah Vandenberg2022-04-26T09:45:32-07:00April 10th, 2022|Categories: Training & Education, Trend Alert|Tags: Blockchain, meta|

The Death of The Consumer Journey and The Rise of Micro-Marketing

I have asked Costas Papaikonomou (CP), founding partner of innovation powerhouse Happen, to discuss with me (FP) the theme here below. The purpose is to spark useful conversations about the evolution of the Marketing and Brand job.

Ideascale2021-12-15T07:27:09-08:00September 13th, 2018|Categories: Organization & Culture|Tags: brand, consumer, journey, marketing, micro market|