balanced scorecard

Robert Kaplan and David Norton popularized the Balanced Scorecard twenty years ago. Its simple, visual framework helps organizations depict linked sets of goals that define strategy. Today, with new mindsets, practices, and technologies, people have more opportunities to engage in helping their organizations envision the future. The scorecard, however, can at times seem like an Easter Island statue, offering mute, impenetrable witness to firm performance. In this article Doug Collins explores opportunities for people to bring alive the scorecard by applying the practice of collaborative innovation.