Innovation without borders means that you’re no longer concerned about where your next great idea comes from – you’re only concerned with it being great. It means that there is no job title, mission parameter, or geography that curtails creativity or delivering on that creativity.
Looking for new solutions, we brainstorm a lot. Getting together to generate new ideas for urgent challenges. And when it's done professionally we even get a lot of ideas. But are they our best ones? That's the question. Brainstorming is under a lot of criticism these days. Is this tool giving us the best ideas possible? Do we do it the right way?
Every organization wants to be thought of as “innovative” and although cliché, there is something said about thinking outside of the box to help you get there. However, simply asking your employees to think outside of the box at your next internal planning session or brainstorm meeting may not be enough to get to those game-changing ideas. To get unique solutions, you need to look at things in new light. The following seven strategies are tactics that will help you take an outside-in approach to innovation, to help you come up with unexpected, richer solutions.
The effectiveness of brainstorms is challenged. A lot of them are done in the wrong way. In this post, Gijs van Wulfen suggests you should shut up in a brainstorm for better results.
Which brainstorming techniques should you use to attack your next innovation challenge? Here are the "super seven" that innovation consultant Bryan Mattimore says have the advantages of being easy to learn, flexible to adapt to different types of creative challenges and are diverse enough to deliver different types of ideas.
Word lists, because of their simplicity, are often overlooked as a tool for brainstorming. That's too bad, because they can be quite powerful and are very easy to use. They leverage the mind's awesome associative powers to help us uncover new connections, insights and ideas.
The Front End of Innovation is that fuzzy bit where someone, or a group, conceives a new business concept. We say “fuzzy” because it’s the part of the innovation process that is the most purely creative. It’s a step into the unknown to create something new and calls for different tools and techniques. Because it’s fuzzy, we think it’s useful to break it down and look at it step-by-step.
Customers change. Competitors change. Technology changes. If you don’t do anything, new and competitive products catch up and overtake your products and services quickly. A study by A.D. Little has shown that the life cycle of products has decreased by factor 4 the last fifty years. So innovation is essential. But it is time consuming. It demands a lot of resources. And a positive outcome is very uncertain. In this blog Gijs van Wulfen offers a helping hand by identifying five common mistakes to avoid.
Imagine you have just finished a successful brainstorming session and you're sitting in front of a long list of great ideas. Now what? Gijs van Wulfen shares five important learnings on how to pick the right idea.
Have you participated in a brainstorming session that felt like wasted time? For some reason no new and interesting ideas were formed? Perhaps you need to get rid of your old ideas first! Gis van Wulfen explains.
In their desperation to be innovative, companies often brainstorm themselves into idea overload, generating ideas that ultimately are failures. But what if companies could focus those brainstorming efforts and develop an efficient, targeted process for creativity? InnovationManagement asked Tony Ulwick to share his thoughts on how to leverage the creativity and get a better outcome.
We’ve all been there; a brainstorming session, presentation, meeting or other group event when somebody blurts out what is clearly the worst idea in the world. But bad ideas can be good. Harvey Briggs explores why.
If you want your team to think outside the box, you have to create one for them first. Don’t start an innovation project until you’ve clearly articulated the strategic framework for your team. There are many models out there, here’s one of our favorites.
Studies have shown that companies’ return on innovation (ROI) or hit rate is somewhere between 2-10%. That is another way of saying that around 90% of all innovation efforts are never commercialised or used in general. Jørn Bang Andersen, senior advisor to the Nordic Innovation Centre (NICe), presents a NICe case study on possible ways to dramatically change that.
There are numerous reasons why a brainstorm session can produce few great ideas or none at all. Gijs van Wulfen gives us his suggestions for the perfect brainstorm.