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expertise

To Innovate, Forget about what the ‘Experts’ Say

Experts tend to be notoriously wrong in their assumptions, especially regarding the impact of new technologies. So don't focus your strategy or innovation efforts on their perception of what the future will or won't look like.

Sarah Vandenberg2021-12-01T13:51:10-08:00July 6th, 2010|Categories: Uncategorized|Tags: expertise, inspiration, lessons learned, quotes|
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What do you do if a key decision-maker doesn’t like your idea?

What? Somebody doesn't like my great idea? How can that be? But it will happen - and you need to be prepared to accept it. Here are some practical tips on how to do so.

Sarah Vandenberg2020-08-06T10:39:58-07:00May 27th, 2009|Categories: Idea Management, Strategies|Tags: Best Practices, expertise, Ideation, pitch, presentation, rejection|
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The impressionist’s approach to business creativity

Lessons on the competitive advantages of creativity can be seen from Google to Monet. Author Chad Cooper takes a scientific approach to how knowledge and experiences fuel creativity.

Sarah Vandenberg2021-11-29T14:18:35-08:00January 27th, 2009|Categories: In-Depth Article|Tags: competitive advantage, Creativity, diversity, expertise, impressionism, in-depth article, motivation, strengths and weaknesses|
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The Best Strategies for Dealing with Disruptive Innovation

What lessons can you learn about handling disruptive innovation? Author Jeffrey Baumgartner uses several examples from the photography market to highlight successful strategies for dealing with this increasingly common phenomenon.

Sarah Vandenberg2021-11-29T13:50:44-08:00August 29th, 2008|Categories: Strategies|Tags: Change Management, disruptive innovation, expertise, market research, photography, strategy, team diversity|
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