Businesses must adapt and innovate to succeed in today's marketplace. However, innovation is not a part-time undertaking. It’s the foundation for effective organizational management and taps into the creative power of staff members.
Crowdsourced innovation is a tactic used more and more often by government organizations as well as enterprise corporations. This means that innovation teams need to add a new skill set to their resumé: communications.
It’s awesome when everyone agrees, isn’t it? Yes—and no. Most of us have, at some point, fallen into the trap of groupthink to avoid conflict and promote harmony in a group, whether at school, work, or on a committee. Groupthink has its perks: everyone feels comfortable, and there’s no risk of tension among members. It’s safe. Easy. Unfortunately, it can also kills creativity and innovation.
Innovation may have a different meaning for every individual, but the true key to thinking outside the box lies in a diverse mindset. Allowing diversity into a business plan can be the secret to succeeding and achieving greatness. Don’t just take my word for it; evidence backs it up too.
When Céline Schillinger looked around her workplace she saw that the system didn’t value the diversity of competencies that different people could bring. They were being wasted. The system was focusing on a very narrow bandwidth of talents and always promoted the same kind of people, coming from the same background, and with the same kind of thinking. She decided to do something about it. Céline was called a troublemaker by her bosses, but thanks to her passion to grow and improve on rigid corporate systems, she was awarded Woman of the Year — La Tribune Women’s Awards in 2013. Céline is now the Head of Quality Innovation & Engagement at Sanofi Pasteur, the vaccines division of the multinational pharmaceutical company Sanofi.
We think of careers like ladders, don’t we? And when careers do not go straight up the ladder, we do not see them as (good) careers. But if you are in the business of providing talent this is a tradition that may need to be replaced by innovation. Replacing the traditional ladder with a lattice has led to significant improvements according to Cathy Benko, chief talent officer for Deloitte.
Why does gender diversity matter when it comes to product and service innovation? What has research shown? And what does hard-won experience tell us? This article shows how businesses gain a competitive edge by integrating a gender perspective into their innovation work – a much needed boost as global competition becomes increasingly tough.