7 Essential Ingredients of a Crowdsourced Innovation Campaign

Many companies are introducing Innovation as a Service, which means an internal group acts as a consultancy that can solve problems for business owners. These innovation teams bring a number of skills to the table, including research, communications, project management, networking, and much more. Many have also adopted a “proudly found elsewhere” solution approach, which uses crowdsourcing to ask the entire workforce---or even beyond the walls of the organization---for solutions to existing problems.