Creative communication is critical to success today, urges Sam Horn
Creative communication is critical to making your product or service stand out in the minds of your customers. Sam Horn explains how in this fascinating interview.
10 ways to expand your creative possibilities: The Free Thinking Method
Free Thinking Mode is a collection of best practices shared by the most creative companies and people Michelle Conrad and her team have come in contact with.
Why open innovation alliances fail
One of the reasons why open innovation is so hard to implement is because you must open up your internal innovation processes to another organization. According to one innovation expert, you actually need to manage three sets of relationships in any potential partnership, which explains why it's so hard to create a successful open innovation alliance.
Fueling the recovery with new, high-octane business models
According to a recent survey of 65 senior executives of global companies, the large majority of firms are looking for innovation to drive growth. But they're not necessarily looking for the next great product or product feature. Instead, companies are putting greater focus on business models that create value for customers in new ways.
When no one wants to change: 6 questions that lower the defenses to improving innovation
Why is change so hard? Most people will tell you [...]
Don’t be a prisoner of your patents
A short case history that demonstrates the catastrophe that can result when technically and commercially superior innovations are ignored because of the desire to remain within the boundaries of a company patent.
Tips for Personal Brainstorming
Everyone has problems and challenges that need solving; they're an inevitable part of living. What many people don't realize, however, is that most of them can be overcome using a simple, focused program of personal brainstorming. Here's how...