By: Chuck Frey
The Center for Simplified Strategic Planning recently published a new book called Elements of Innovation, a collection of articles written by its consultants on how to achieve innovation in mid-sized and smaller companies. Here is how CSSP’s Web site describes the focus of this new resource.
The Center for Simplified Strategic Planning recently published a new book called Elements of Innovation, a collection of articles written by its consultants on how to achieve innovation in mid-sized and smaller companies. Here is how CSSP’s Web site describes the focus of this new resource:
“This is the perfect book for you if you want to:
- Increase the “innovation quotient” of you management team
- Stimulate creative thinking
- Create a company culture that fosters innovation
- Get more employees searching for new ways to create value
- Get a measurable return on you innovation investment
- Inject innovation in to your strategic planning
- Establish an ongoing process for commercializing ideas”
I particularly like the fact that this book is focused on the needs of smaller firms — an area that hasn’t received as much attention as larger organizations have in terms of innovation advice and strategies.
If you’re interested in ordering Elements of Innovation, you can do so on the CSSP Web site (it doesn’t appear to be available through Amazon.com — I checked!).