Andy Bruce is widely respected as an authority in innovation management – covering the creative and innovation process from ideas to implementation.  In his role as Director of Project-Leaders he has worked with corporate and public sector clients over the last fifteen years to help improve performance and profitability through the introduction of what he refers to as an Integrated Innovation Framework.

Building an Effective Framework for Innovation

How do you turn innovation from a marketing concept into something tangible with an impact on the bottom line? There is of course no simple answer, and to succeed a different way of thinking and working is required