testing ideas

Innovation Differentiators: Information and Implementation

What separates the great innovators from the industry laggards? What empowers long-standing hierarchical organizations like LEGO to make big, creative bets that pay off (like the LEGO Movie) while other once-great brands like Tower Records, Pan Am, or Pets.com have all gone away?

Ideascale2021-12-20T11:23:58-08:00January 22nd, 2020|Categories: Idea Management, Podcast|Tags: Competition, data, Ideation, implementation, Innovation Management, testing ideas, united way|

Structure Your Ideation Approach

The fuzzy front end of innovation confronts you with a lot of questions. In my new book ‘Creating innovative Products and Services’ I try to solve them. This time I like to introduce a structured ideation method, which combines both creativity and business reality.

Ideascale2021-12-02T15:14:24-08:00May 10th, 2011|Categories: Front End of Innovation|Tags: choosing ideas, FORTH method, front end of innovation, Ideation, innotion testing, Innovation Management, innovation planning, Problem Solving, testing ideas|