Problem Solving2020-09-12T08:45:56-07:00
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Innovation Via the Customer Journey

October 25th, 2019|

Innovation is usually spoken of in relation to products, research, and development. However, every aspect of your business can be innovated. In fact, one of the most important – and often overlooked – is customer service. Innovative customer service helps you build loyalty, encourages repeat business, and can also bring in new buyers as they observe how you care for your consumers.

How to Break Out of the Commodity Trap: A Lesson from Mickey Mouse

January 12th, 2012|

Look at almost any industry and you will see companies struggling to differentiate what they have to offer from everything else in the marketplace. So it’s hardly surprising that one of the most common complaints I hear from senior executives is “My product is becoming commoditized. Is there a way out?”

Innovators Look for Problems

January 11th, 2012|

A brand new innovation often requires changing a person’s behavior or habits, which can be a nearly impossible task! So why not approach innovation by looking at existing problems? Gijs van Wulfen looks at 10 practical problems and innovative new products or services solving them.

Don’t let Market Research Myopia Distract you from Innovation

January 9th, 2012|

Customer and market research, competitive benchmarking, and focusing on market share could be detrimental to your organization's future performance. These approaches are critical improvement tools. Top performing organizations have turned them into a disciplined and useful science. But they can also lead to "me-too" followership or - even worse - commodity products and services that compete only on price.

40 Reasons Why People Struggle with Innovation

December 6th, 2011|

The fuzzy front end of innovation confronts you with a lot of questions. For the new edition of my book ‘Creating innovative Products and Services' I have posted a question on front-end innovation struggles to innovation practioners in more than 20 linkedin groups. The response was massive. I made a list of forty reasons why people struggle starting innovation in their companies in daily practice.

The Competition is Not Who You Think It Is

November 10th, 2011|

It has become extremely difficult to foresee competition. But this isn’t cause for alarm. It’s now far more important to forge ahead with innovation, allowing a product or service to evolve in new ways, than trying to crush or outsmart perceived competition.

Use Front and Back End of Innovation Skills

November 8th, 2011|

With a front-end that's fuzzy and a back end that isn't very effective, no wonder creating new products and services isn't easy. Gijs van Wulfen explains why connecting the two can enhance inspiration and smooth the innovation implementation process.

Biomimicry: How Business Solves Problems by Looking to Nature

October 21st, 2011|

Sometimes, talking about new ways of approaching business benefits from looking at some of the world's oldest ways of doing business. Biomimicry is a practical methodology to solve problems by looking to nature. Learn more from some examples of biomimicry on social media and co-creation.

How to Solve 7 Challenges in Employee Driven Innovation

October 20th, 2011|

The collective wisdom of your co-workers is a huge asset in the fuzzy front end. But which challenges do you need to address and solve in order to create a structured and effective employee driven innovation process? Read more about a method using idea markets as a powerful incentive. And it has already proven its worth in a number of large Scandinavian companies.

How to Accelerate Innovation through Challenge Driven Innovation

October 17th, 2011|

Challenge Driven Innovation enables companies to tap into diverse perspectives and talent to solve problems faster, more cost-effectively and with less risk, ultimately resulting in accelerated innovation outcomes and improved business performance. In this article Steve Bonadio introduces the concept of “Challenges” and their role in the emerging innovation management framework called Challenge Driven Innovation (CDI).

How to Start the Practice of Collaborative Innovation

September 20th, 2011|

Today, many seek ways to transform the manner in which their organization convenes to solve problems and to reach a shared understanding of strategic intent. The practice of collaborative innovation offers a path forward. In this article innovation architect Doug Collins suggests a place for people to start their journey focusing on how to work with the enquiry led, internally focused form.

Solve Customer Frictions

July 5th, 2011|

Good ideas are most successful when they're not just a modern novelty, but fulfill an unmet customer need. Gis van Wulfen describes how to find innovation opportunities by identifying customer frictions.

Observe and Learn

June 7th, 2011|

Getting fresh insights is a crucial step in the ideation process. Gijs Van Wulfen shares his suggestions on sourcing inspiration.

Structure Your Ideation Approach

May 10th, 2011|

The fuzzy front end of innovation confronts you with a lot of questions. In my new book ‘Creating innovative Products and Services’ I try to solve them. This time I like to introduce a structured ideation method, which combines both creativity and business reality.

Finding Fantastic Solutions in Unexpected Places

February 25th, 2011|

This week IM caught up with Klaus-Peter Speidel, who has embraced open innovation in the company he co-founded - hypios, a social marketplace for solutions. Klaus-Peter tells us more about the need-oriented approach to innovation and the importance of multiplicity and open-mindedness in the idea creation process.

7-1/2 steps to innovation

December 16th, 2010|

Over the past year or so there have been more and more lists available online on how to "do innovation." Since the world is becoming extremely sound-bite driven and people are trying to perform multiple jobs simultaneously, this is probably the inevitable result. If you are charged with, or interested in approaches to delivering new value to the market, you may want to consider these following thoughts.

Personal Innovation: We Need to Stop and Think

September 28th, 2010|

Innovation experts love to make lists of obstacles to innovation. These lists include issues like lack of time, resistance to change, poor communication, middle management and so on. Employees like to cite obstacles such as these in part because they place the blame on the organisation and their mangers rather than on themselves. And, indeed, can you imagine a middle manager responding to a questionnaire on obstacles to innovation with the answer: “Why, I believe I am a major obstacle to innovation in this firm.”? But the truth is, possibly the biggest obstacle to innovation is simply that people do not stop and think!