DR. DIRK BALFANZ

Dr. Dirk BalfanzDr. Dirk Balfanz is Head of Research and Leader of the Innovation Team at CAS Software AG. Before Dirk joined CAS in 2006, he was working several years at BOSCH Telecom being software engineer for digital wireless communication and as a researcher in German institutes for applied research for about 10 years, for example at the Fraunhofer Institute for Computer Graphics. Dirk received his engineering doctoral degree at the University of Darmstadt and has been managing about 20 national, European and international research projects addressing innovative information management solutions. Dirk´s current focus of research interest is bound to feasible innovation management approaches for SMEs.

Lean Innovation Management for SMEs

The use of innovation management increases your operational margins. This was one of the key findings of a European study on Innovation Management performance within SMEs. The growth champions were reaching approximately 12% operational margins, an exceptional performance compared to the 5% operational margin of the average SME. In this article Dr. Dirk Balfanz and Dr. Bernhard Kölmel describe a lean and efficient approach to Innovation Management specifically targeted to the needs of SMEs.