Dwayne Spradlin

DWAYNE SPRADLIN

Dwayne Spradlin serves as President & CEO of InnoCentive, the pioneer in open innovation and crowdsourcing. Previously, he served as President of Hoovers Online, President and COO of StarCite Inc., Senior Vice President at VerticalNet Inc., and Director at PriceWaterhouseCoopers, where he spent ten years delivering technology and strategy solutions to Fortune 500 clients. He has been featured on CNBC, ABC, NPR and BBC and quoted in the Economist, BusinessWeek, The New York Times, and many other journals and periodicals. In April 2011, Dwayne and co-founder of InnoCentive Alph Bingham co-authored the groundbreaking book, The Open Innovation Marketplace, published by FT Press.

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5 Ways Small Businesses can Innovate Like the Big Guys

In traditional thinking, being competitive in the global marketplace requires a significant investment in time and resources. But the reality is that any organization today can take advantage of open innovation to innovate faster and cheaper than ever before, positioning them as true competition in the industry. This article will explore the top five ways SMEs can leverage open innovation.