PHIL SAMUEL

Dr. Phil Samuel is chief innovation officer for strategy and innovation consulting firm BMGI. He leverages more than 20 years of experience as he works with organizations to insource creativity and increase organic growth potential. Phil is a dynamic speaker and author whose deep expertise has earned him the reputation of an industry pioneer.

Elements of a Successful Innovation Roadmap

Countless articles argue: To remain competitive, companies need to consistently build their innovation portfolio. Value-oriented improvement and new developments must permeate the business. This article discusses a structured approach, known as a Rapid Innovation Cycle, which brings a repeatable process to innovation, empowering individuals to contribute more and organizations to look beyond themselves—all leading to a higher success rate.