With the growing popularity of open innovation, crowdsourcing and web-based suggestion schemes where the best ideas are decided by popular votes, many of us tend to forget a very simply truism: creative people do not follow the crowd. At minimum, they do their own thing. At best, they lead the crowd.
When do companies decide to innovate and when do they decide to go incremental or radical? Gijs van Wulfen discusses the dilemmas of decision making.
Building innovation management as a discipline requires us to take a closer look at the hurdles innovative firms face as they develop new products, services and partnerships but also at how those firms integrate the learnings from making tough choices. Andrew Gaule takes a look at building innovation culture as we manage through the stress points.
