Six Great Ways to Ruin a Brainstorming Session

August 23rd, 2004|

The brainstorming session is the most popular group creativity exercise in business. It is quick, easy and it works. But many organizations have become frustrated with them, because they say this form of ideation is old-fashioned and no longer effective. But the real reason for their frustration is that most brainstorming meetings are not facilitated properly. Read on for more details!

Presenting Innovation in a Way That Gets to ‘Yes’

October 2nd, 2003|

As the global economy has improved and CEOs get past their hunker down/cut costs/survival mentality, the question of how to drive growth begins to dog them. But getting senior management to take action on innovation often needs a catalyst, and a solid strategy for getting them to say "yes" to innovation.

Seven Strategies for Generating Business Ideas

March 11th, 2003|

How do organizations come up with new ideas? And how do they use those ideas to create successful new products, services, businesses, and solutions? Author Robert Tucker outlines seven proven strategies for unearthing breakthrough business innovations.