ROBERTO COPERCINI

Roberto Copercini is a Director at Valeocon Management Consulting, helping clients to execute their strategy either through improving the current operating processes or through innovative the Business Models. With experience in many industries including Financial Services, Pharmaceuticals, FMCG, Retail and others, he is an expert in transactional processes. Before joining Valeocon, he worked at Merrill Lynch and held various positions at General Electric. Mr. Copercini speaks Italian, English and French. He is based in Geneva (CH) and can be reached at roberto.copercini@valeocon.com.

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Using Global Insights to Drive Local Innovation

“Innovation” has become yet another buzz-word, used overwhelmingly by organizations to distinguish themselves from competitors. This article explores one strategy that local champions can use to be more innovative in their local markets: scan the globe for trends and insights and generate insights and ideas that can be adapted to drive innovation at the local market level.