Chinese Consumers to the Rescue

Between now and 2020, Chinese consumers will become the main driver of China’s economy, and probably also the global economy. The opportunities are enormous, worth billions of dollars as per capita incomes treble, and disposable income tops $10 billion per year. Meeting Chinese consumers’ needs is perhaps one of the greatest opportunities ever; it is also one of the greatest challenges, if we are not to deplete the planet disastrously; nor create debt fuelled bubbles, or high inflation.