Reimagining Media & Entertainment through Collaborative Innovation
Established firms in the media & entertainment space struggle to prosper in the Digital Age. New business models, enlivened by technology, erode traditional sources of profit. What possibilities for reimagining the business exist? In this article, innovation architect Doug Collins suggests one avenue to pursue: consider the benefits that come from learning how to convene a community on the critical question by embracing the practice of collaborative innovation. Apply the practice to help people work to their potential.