idea value

Top Five Challenges When Pitching a New Idea

Hardly an innovation event passes without mentioning how Kodak passed on the digital camera or how Blockbuster decided not to invest in streaming entertainment. But with the rapid rate of disruption, how do you ensure that great ideas can penetrate established organizations?

Sarah Vandenberg2021-10-31T15:14:59-07:00November 17th, 2021|Categories: Front End of Innovation, Strategies|Tags: idea evaluation, idea pitch, idea value, storytelling|

SWICH – The Six Week Innovation Challenge

The Six Week Innovation Challenge is becoming the method of choice in corporates. And it's not only innovators who love the sprint - leaders embrace it just as much.

Sarah Vandenberg2021-06-08T07:43:50-07:00June 9th, 2021|Categories: Collaborative Innovation|Tags: agile sprint, continuous innovation framework, design sprint, feasibility hypothesis, hackathon, hypothesis, idea value, innovation resources, lean canvas, lean startup, market feedback, six week innovation challenge, stage gate, SWICH, time-to-market, value hypothesis, value proposition design|