TIM OGILVIE
Tim Ogilvie is the CEO of Peer Insight, an innovation strategy consultancy, and the co-author of Designing for Growth: A Design Thinking Toolkit for Managers (Columbia University Press, June 2011).
Design Thinking: The Rumors of its Death are Greatly Exaggerated
Recently, Bruce Nussbaum declared "design thinking is dead." Tim Ogilvie, CEO of innovation strategy consultancy and co-author of a new book on design thinking, disagrees.