Dusana Hullova received the Ph.D. degree in product and organizational innovation management from University of Portsmouth, UK, in 2016. She is currently a senior lecturer in business strategy at University of Roehampton, UK. Her research focuses on studying the impact of the changing economic paradigm on firms and broader ecosystems. She investigates innovative and disruptive companies, their business models, organizational processes, and strategies and the impact they have on the industries.

Email: dusana.hullova@gmail.com


4 Ecosystem Strategies for Digitalization: Insights from the Swedish Mining Industry

Orchestrator, dominator, complementor, and protector: these are four ecosystem strategies toward digitalization. In this case study, we look at an equipment supplier wanting to participate in digitalization initiatives of its industrial customers, so it must configure an ecosystem strategy to align with multiple partners.