VANI JAIN

Vani Jain, An associate vice president at Evalueserve. Vani leads the company’s global Consumer Goods practice, which supports several Fortune 100 CPG companies. She has over 10 years of experience in the CPG and retail space. Along with her team, Vani works extensively for several corporate strategy, new product development, open innovation, market intelligence, marketing, and R&D teams. Her team offers a range of solution sets, from category innovation planning, technology/partner scouting, route-to-market strategies, business/technical competitive Intelligence, advanced analytics, to data management.Vani’s team recently won an Innovation capability award from P&G.

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Innovation Without Borders: Six Best Practices to Improve Innovation Success Rates

While innovation is crucial for driving customer engagement and increasing share of wallet, companies continue to struggle with the “what” and “how” of it. For each best-practice organization that has streamlined its innovation processes, there are many that are still paralyzed by their haphazard approach toward identifying and evaluating ideas. Evalueserve interacted with many of its Fortune 100 clients and identified six strategies that enhance the likelihood of developing successful innovation programs.