Elizabeth Rudd

ELIZABETH RUDD


Elizabeth Rudd has a strong background assisting clients to navigate the often conflicting signals in their external environments and find innovative opportunities . As a strategic foresight consultant at FutureNous she has assisted organisation to explore the future to find new products, alter their business model, find expansion opportunities and build their resilience. Her experience spans many industries including technology, mining, utilities, healthcare, non-profits, government, media and telecommunications, and many others. Elizabeth also works with Shaping Tomorrow writing Trend Alerts and more in-depth reports exploring the impact of long term (macro) trends.

Parking: the Future has Arrived

Parking can be one of life’s frustrating experiences- trying to find a spot, hunting for change or an attendant to pay, or the ever infuriating experience of receiving a ticket. The “internet of things” (IoT), a combination of sensors, analytics, and communications infrastructure is transforming parking and many other everyday tasks.

2019-04-30T06:10:56-07:00April 3rd, 2013|Categories: News, Trend Alert|Tags: , , , , |

Big Data- About You

Normal, routine activities from daily life generate large amounts of data. Who owns this data, has access to it, and what they can do with it is largely unregulated and undisclosed. Little-by-little more and more aspects of daily life are recorded and stored meaning very little of what you do, where you go, and who you see is not being watched and recorded.

2019-04-30T06:23:42-07:00February 13th, 2013|Categories: Trend Alert|Tags: , , , , , , |

Can Video Games Change the World?

Once purely a form of entertainment, video games are now being used to explore solutions and educate the public on some of the world most challenging social issues. While many social issues are not new to the public video games offer an excellent tool for getting people engaged and thinking about the future.

2019-04-30T06:30:55-07:00January 16th, 2013|Categories: Trend Alert|Tags: , , , , , , |

Is Cash becoming Obsolete?

Finding ways to make it easier and more convenient to spend money is the aim of many innovations in the area of electronic payments. A number of innovative electronic payment alternatives are all vying to become the new standard in electronic payments and displace the long time standard, the card with a magnetic strip. Any of these new technologies could make the need to carry cash obsolete.

Work and Workforce Dynamics: Keys to Success

The where, when, how, what and who of work and the workforce are experiencing changes the combined impacts of which will be significant for almost all organisations whatever their size, sector or markets. To compete effectively, organisations need to understand the scale of these changes and explore the implications of these trends impacting all aspects of the organisation from sales to operations and everything in between. Workers too need to chart their future careers by knowing the likely opportunities and risks presented by changing markets, industries and employment models.

Artificial Meat: A Solution to Growing Demand?

With the global population estimated to reach 9 billion by 2050 the ability to feed everyone is a growing concern. Scientists are warning of food shortages if we maintain our current diets leading many to advocate for more people to become vegetarians, as vegetables are much less resource intensive than a diet which includes animal proteins. But perhaps there is an alternative- laboratory or in-vitro meat.

2019-04-30T06:43:58-07:00November 7th, 2012|Categories: News, Trend Alert|Tags: , , , , , , |

Fracking: The Good, the Bad and the Ugly

US carbon emissions have hit a 20 year low. This is due in large part to the switch from coal to natural gas as an energy source. Fracking technology has enabled access to natural gas and oil reserves at much lower cost providing access to huge resource reserves. But many believe the price to access these energy reserves is too high- not in monetary costs, but in environmental and health costs.

2019-04-30T07:00:19-07:00September 12th, 2012|Categories: Trend Alert|Tags: , , , , |

Food Packaging: Less is Sometimes More!

Food packaging has often focused on two primary consumer aspects; convenience and preserving the quality of the food. Consumer’s environmental and health concerns and corporation’s supply chain and energy cost goals are driving innovation in food packaging; creating a growing demand for changes.