Over recent years the terms innovation and design thinking have taken on a life of their own through a variety of channels and media. Millions of words have been written on these topics by journalists, consultants, practitioners, and curious bystanders. Then throw in discussions about design itself and an even wider range of opinions emerge. What is a business leader supposed to make of all of this?
Ideascale2020-07-14T10:41:56-07:00August 8th, 2011|Categories: Strategies|Tags: business model, critical thinking, customers, design approach, design thinking, economic value, incremental, Innovation Strategy, marketing, research, solution development, strategic intent, systems thinking, transformation|