Dr. Robert G. Cooper is ISBM Distinguished Research Fellow at Penn State University’s Smeal College of Business Administration, USA; and Professor Emeritus, DeGroote School of Business, McMaster University, Canada. He pioneered the original research that led to many groundbreaking discoveries, including the Stage-Gate® Idea-to-Launch process. He has spent more than 30 years studying the practices and pitfalls of 3,000+ new product projects in thousands of companies.
Email: robertcooper@cogeco.ca
Webpage: www.bobcooper.ca