Design Thinking: the Road Towards Innovation

Design thinking is methodology that combines creativity and logic to improve operations, products, and decision-making. Its iterative cycle identifies a need or opportunity and ultimately improves profitability by adding to your knowledge, and boosting productivity.

New paradigm of work requires a more whole-brained approach, says Michael Gelb

Accelerating change and complexity has resulted in ever greater demands on the individual's time and energy. To succeed today requires a balance of creative and pragmatic skills, explains creativity expert and author Michael Gelb.