Product innovation shouldn’t be scary. But if you don’t know where projects are throughout the development process, those projects could be as good as gone. This article considers how the level of visibility organizations have into a product as it progresses through the full commercialization process directly relates to its success. What steps can organizations take to expand their field of vision into product lifecycles and how can having a single source of truth be the light in the darkness?
From our talks with innovation management practitioners and business executives it seems that not many organizations have a well-defined and integrated innovation strategy. To find out more about how to go about creating and executing such a strategy, we spoke to Wouter Koetzier and Christopher Schorling at Acceture who encourage a very pragmatic and execution-oriented approach.
This article delves into the goals every organization should work toward to boost product development performance, looks at how these goals further a product organizations ability to bring innovative products to market, and outlines the ways that a Product Portfolio Management (PPM) Solution helps companies reach these goals.
Universities and higher level research institutes need a better way of getting innovations into the market and that means taking risks earlier in negotiations. IP management systems designed for early disclosure could be the answer, argues Maxine Horn.