How to Design a Provocative Creative Challenge
If you want creative ideas, you need to invest your creative energy not in ideas, but in understanding the problem and formulating provocative challenges, instructs Jeffrey Baumgartner.
If you want creative ideas, you need to invest your creative energy not in ideas, but in understanding the problem and formulating provocative challenges, instructs Jeffrey Baumgartner.
When you need to develop ideas, don't just focus on generating a large quantity of them. The originality of them is even more important. That's when you should consider Jeffrey Baumgartner's anti-conventional thinking technique.
If you want to make the most of your creative potential, you need to learn how to override your inner censor so that it does not stifle your most imaginative ideas. Here are several techniques you can use to do this.
The next time you're faced with a challenge that requires a creative solution, why not try exploring both "horizontal" and "vertical" approaches?