Langdon Morris

LANGDON MORRIS

Langdon Morris, author of Foresight and Extreme Creativity has led the innovation consulting practice of InnovationLabs LLC since 2001, where he is a senior partner and co-founder. He is also a partner of FutureLab Consulting. He is recognized as one the world’s leading thinkers and consultants on innovation, and his original and ground-breaking work has been adopted by corporations and universities on every continent to help them improve their innovation processes and the results they achieve. His recent works Agile Innovation, The Innovation Master Plan and Permanent Innovation are recognized as three of the leading innovation books of the last 5 years.

Foresight and Extreme Creativity: Strategy for the 21st Century

Judging by experience, most top managers and innovators feel that they are in a maelstrom of change. For some, the rate of change and the magnitude of the consequences induced are so high that they feel a kind of ‘Present Shock’ – a term coined by Douglas Rushkoff, building upon Alvin Toffler’s concept of Future Shock, to describe the psychological impact that occurs when too much is happening simultaneously.

Ideascale2019-10-15T15:23:23-07:00October 25th, 2016|Categories: Book Review|Tags: Book Review|

25 Steps to Jump-Start your Innovation Journey

We’ve covered some essential ground to help you prepare your innovation journey, and now it’s time to put these concepts into action. The innovation formula addresses the very specific tasks that have to be accomplished for innovation to emerge from your organization not only as a matter of luck or at random, but through a concentrated effort that results in sustained innovation performance. Here you will find the Taking Action steps along with 25 additional suggestions that we hope will help you to think and plan creatively and productively about how to make innovation a reality in your organization.

Ideascale2019-10-15T15:21:06-07:00June 9th, 2015|Categories: Leadership, Strategies, The Innovation Formula|Tags: Change Management, Employee Engagement, innovation tool, innovation toolbox, risk management, serialized book, speed of innovation, Teamwork, the innovation formula book|

Taking Action: Your Innovation Master Plan

The focus of the The Innovation Formula is on the innovation process that makes sense for small businesses, where lean, simple, and fast are essential. You may also be interested in a view of the innovation process that’s suited to larger companies, so this chapter provides an overview of the Innovation Master Plan framework that we use when we’re working with larger organizations on innovation projects and initiatives.

Ideascale2020-04-02T11:10:03-07:00June 5th, 2015|Categories: Life Cycle Processes, Strategies, The Innovation Formula|Tags: apple, Change Management, Failure, Innovation Culture, innovation portfolio, innovation system, IoT, portfolio management, risk management, serialized book, SME, the innovation formula book|

Four Tools to Support Creativity and Innovation

There are four different types of innovation tools that we’ll describe here, including the design of the work place itself, practices that encourage and even enable effective collaboration, open innovation approach to connect inside innovation teams with outside partners and experts, and online tools that constitute the virtual work place. Separately and especially together, these can make a tremendous enhancement in the performance and the satisfaction of individuals, teams, and your entire organization.

Ideascale2021-11-16T13:45:06-08:00June 2nd, 2015|Categories: Leadership, Open Innovation, The Innovation Formula|Tags: Collaboration, Communication, Creativity, ecosystem, entrepreneur, innovation tool, innovation toolbox, innovative people, IoT, serialized book, skunkworks, SME, the innovation formula book, wealth|

Key Abilities of Effective Innovation Leaders

In the last chapter excerpt of The Innovation Formula we looked at the role of the business leader, including key strategies to communicate the purpose of innovation as well as taking on the responsibility for the learning of the entire organization as it pertains to innovation. Today, we'll look at the specific abilities required to organize and inspire innovation practices in your company.

Ideascale2019-10-15T15:21:07-07:00May 28th, 2015|Categories: Leadership, The Innovation Formula|Tags: Communication, innovation networks, question, root cause analysis, serialized book, skills management, soft skills, the innovation formula book|

If You Want To Be a Good Leader, Be a Good Learner

As you, the leader/entrepreneur, embark on the pursuit of innovation, there are a handful of your personal skills and talents that will contribute enormously to the success and joyfulness of your journey. These skills are of course not just specific to innovation, and as a successful business person you probably already have well-developed capabilities in many of these areas. Nevertheless, it’s well worth spending a few minutes to review the key abilities where your refined skill set will result in enormous benefits.

Ideascale2021-12-07T15:14:42-08:00May 26th, 2015|Categories: Leadership, The Innovation Formula|Tags: Failure, learning program, serialized book, Teamwork, the innovation formula book|

Full Team Engagement in the Innovation Culture

The possibility of innovation is born when people transcend the beliefs that limit their thinking, and engage in the search for new and better ways. When people are doing this consistently and throughout your organization, you will see a pattern begin to emerge which you will discover is the dawning of the innovation culture.

Ideascale2019-10-15T15:21:09-07:00May 21st, 2015|Categories: Leadership, The Innovation Formula|Tags: Failure, HR, innovation champions, Innovation Culture, roles, serialized book, Teamwork, the innovation formula book|

Speed of Innovation – How to Master Rapid Prototyping

In the disciplined and structured process of innovation we search for unmet needs and unfulfilled desires, and when we think we find them we have to construct a sort of a mental map that defines why our proposed solution will be better than whatever currently exists. We may use the business model map to show how we’re using this innovation to move up and to the right, or we may use the customer value ladder to show how this innovation provides differentiated value. And once we’re convinced that our idea is a really good one, the next step is often prototyping.

Ideascale2019-10-15T15:21:10-07:00May 19th, 2015|Categories: Collaborative Innovation, The Innovation Formula|Tags: AB testing, agile innovation, agile project management, Creativity, Failure, groupthink, innovation networks, prototyping, serialized book, Teamwork, the innovation formula book|

Build a Fast and Efficient Innovation Team

Since we’re obliged to pursue innovation in a competitive marketplace, speed matters. In fact, it matters a great deal, for your competitors aren’t waiting, and you cannot afford to allow them to get too far ahead. The faster you recognize new trends, threats, and opportunities, the faster great ideas get discovered and created, the faster they get to market, the faster you earn money, build brand, and extend the relevance and reach of your firm into the future.

Ideascale2019-10-15T15:21:11-07:00May 14th, 2015|Categories: The Innovation Formula|Tags: Change Management, design thinking, risk management, serialized book, skills management, soft skills, speed of innovation, Teamwork, the innovation formula book, top talent|

Designing Your Innovation Portfolio

The process of designing and developing your own innovation portfolios occurs as a series of steps that are described in a sequence because the output of one step will help you to think about the subsequent ones. The process builds towards design conclusions and decisions about the choices you’ll have to make, and then the investments that will back them up. In this chapter excerpt, Langdon Morris walks us through the process.

Ideascale2019-10-15T15:21:11-07:00May 11th, 2015|Categories: The Innovation Formula|Tags: Change Management, innovation portfolio, portfolio management, risk management, serialized book, SME, the innovation formula book|

Managing Risk with Your Innovation Portfolio

Probably the single greatest threat to most small businesses is “concentration risk,” also known as “keeping all your eggs in one basket.” In this chapter excerpt of of The Innovation Formula Langdon Morris discusses innovation portfolio design, and how it translates the goals and intents of your aims and strategy into a set of risk-managed innovation projects.

Ideascale2019-10-15T15:21:12-07:00May 7th, 2015|Categories: Idea Management, The Innovation Formula|Tags: Change Management, innovation portfolio, portfolio management, risk management, serialized book, SME, the innovation formula book, venture innovation|

Risk, Great Ideas, and Your Business Model

Where do great ideas come from? Obviously they come from many sources, which means that your systematic innovation process has to support and sustain multiple efforts at ideation in parallel. In the following article we will explore some promising ways that you may be able to find ideas that will take your own business forward.

Ideascale2019-10-15T15:21:13-07:00May 4th, 2015|Categories: Idea Management, The Innovation Formula|Tags: Business Model Innovation, community, customer engagement, ecosystem, ethnography, Ideation, market research, risk management, serialized book, supply chain, Technology, the innovation formula book, unmet needs|

Market Mapping for Sustainable Growth

In this chapter excerpt from The Innovation Formula Langdon Morris explains how to use a map to help you locate your company in the market, to see clearly how it compares with the competition, and then to use this assessment to chart a future path toward success. The goal is to find the very best high reward, low-risk ideas that will change the market, amplify your profits, increase your relevance, and sustain your organization’s viability over the long term.

Ideascale2019-10-15T15:21:13-07:00April 30th, 2015|Categories: The Innovation Formula|Tags: Business Model Innovation, Change Management, Competition, google, map, mass customization, serialized book, Technology, the innovation formula book|

Five Forces of Complexity and Change

In this chapter of The Innovation Formula Langdon Morris examines five forces of change: technology, science, culture, the human population and climate change. The convergence of these five trends largely defines the modern world and the market environment to which we must adapt and respond. Understanding them will set the framework for the choices you will have to make, and the processes you will implement in order to create and implement your own organization’s innovation process.

Ideascale2019-10-15T15:21:14-07:00April 27th, 2015|Categories: The Innovation Formula|Tags: Change Management, culture, disruptive innovation, disruptive technology, serialized book, supply chain, sustainability, Technology, the innovation formula book|

Elements of The Innovation Formula

In the first chapter of The Innovation Formula for small business leaders and entrepreneurs, Langdon Morris explained the importance of questions and maps that describe competition, change, the future, innovation and strategy that are intended to help you understand the significant forces that are shaping business today, and to harness the ones that are already shaping tomorrow. In the second chapter, we look at a third core element that this book is organized around, which is the innovation formula.

Ideascale2019-10-15T15:21:14-07:00April 23rd, 2015|Categories: The Innovation Formula|Tags: Change Management, risk management, serialized book, SME, speed of innovation, the innovation formula book|