Susanna Bill

SUSANNA BILL

susanna-billSusanna Bill is the former Head of Innovation at Sony Ericsson Mobile Communications. In 2009 she founded Sustenance AB and since then shares her time between advising corporate leaders in how to make innovation happen by strengthening the innovation capabilities of their organizations, and pursuing a PhD at the department of Design Sciences at Lund University, focusing on the social processes that are beneficial for the innovation capabilities of self organizing teams. Susanna is a sought after speaker and panelist and the moderator of Innovation in Mind conference.

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What’s the Point – on the Issue of Feedback

To take a coarse idea and refine it and evolve it into a successful innovation is extremely challenging. It is not enough to believe in yourself and feel strongly about the potential of the end result. You have to have support. Last week Susanna got a smack in her head that made her realize some essentials about innovation.

2019-04-30T12:01:10-07:00April 23rd, 2013|Categories: Innovation Psychology|Tags: , , |

Look Beyond Given Truths to Find Innovative Thinking

Are you in a “more of the same mode” in your innovation work? In this article Susanna Bill uses two real-life examples to remind us of the need to see beyond given truths. We need to keep our eyes and ears open for the triggers presented by others. She also returns to a “golden-oldie” exercise to put ourselves off balance and open up our thinking for new opportunities.

2019-04-30T06:15:58-07:00March 6th, 2013|Categories: Innovation Psychology|Tags: , , , |

Ever Heard of the Groan Zone?

The switch from divergent to convergent thinking in innovation workshops is smooth in literature but extremely tough in reality. In this article Susanna Bill explains how she was on the verge of making a huge mistake until she learned about the middle component between divergence and convergence: the groan zone.

Can Catering for Creativity Make Innovation Happen?

Many firms tend to mix the terms and concepts of creativity and innovation. There is a view that catering for creativity automatically makes innovation happen. In this post Susanna Bill compares the works from three different authors about the factors influencing a creative and innovative climate. What can be learned?

The Innovation F-word

Fail fast. Fail cheap. Fail early. Go out to fail. We have all heard these words numerous times in connection to innovation and how to create radical innovation, the ultimate dream for all of us involved in the field. In fact the f-word is used so frequently in connection to innovation that it is about to become yet another meaningless slogan. Why is failure so hard? In this blog post Susanna Bill takes failure out of slogans and into a human orientated perspective.

2019-04-30T06:53:16-07:00September 25th, 2012|Categories: Innovation Psychology|Tags: , , , , , |

Happiness, Meaning & Innovation

Can an organization be too customer oriented? What are the consequences of letting short term requirements of existing customers cannibalize the exploration of your own an agenda? How can a sense of meaning be reinstalled in disillusioned development organizations? Read Susanna's latest blog post to find out.

Wicked Problems Demand Various Viewpoints

All organizations face wicked problems – highly complex issues demanding multiple viewpoints to be solved. In this blog Susanna Bill argues why innovation needs to leave the single product dominant perspective behind and take social aspects into consideration.

How to Change Perspective and Make Magic Happen

Why is it so hard to open up to other perspectives when “thinking outside the box” is the one of the mantras of innovation? In this blog, Susanna Bill provides concrete advise for how to practice in order to make other perspectives less scary, using the experience of Cirque du Soleil as a mini case.

2019-04-30T09:24:09-07:00February 14th, 2012|Categories: Innovation Psychology|Tags: , , |

For Innovation to Happen it Makes Sense to Sensemake

The level of innovation capability within organizations is connected to the ability of making the right sense of collective experiences, especially in uncertain or ambiguous times. In this post Susanna Bill delves deeper on the importance of sense making and the effects it has on the level of innovation capabilities. And addresses a personal dilemma.