Ideas may be plentiful, but getting the good ones to market can be difficult, if not impossible.Why are some companies able to achieve this task better than others? Harvey Briggs takes a look at five traits observed in companies that are highly effective at executing their innovation plan.
For any corporate innovation initiative to succeed, it is important that it is aligned with corporate strategy. Jeffrey Baumgartner shares a simple three step approach to help ensure that this happens and to avoid common pitfalls.
You have doubtless visited a hotel or restaurant or other service business where a small box invited you to offer suggestions on "how can we better serve you?" Very likely, you never bothered to make a suggestion because, like most people, you sincerely doubted anything would happen to your suggestion. Indeed, I often wondered if such boxes were ever emptied and suggestions read! In other words, you probably didn't make the effort to offer a suggestion because there seemed to be no purpose to doing so.
