asking questions

Five Strengths of Innovation Leaders

Highly innovative leaders need to share a clear vision, practice effective communication, and make a commitment to roll imagination into reality.

Re-envisioning Client-Agency Engagement through Collaborative Innovation

The Digital Age disrupts the practices and beliefs that gird the archetypical relationship between advertising agency and client. The Procter & Gamble Companies discarded a relic of the client-agency relationship, the creative brief. They seek more authentic engagement that leads to more compelling campaigns. What possibilities do clients open when they move from exchanging information to engaging in co-creation? What role might the practice of collaborative innovation play in redefining roles between client and agency?

Finding Your D. Money: the Three C’s of Critical Question, Community & Commitment

We prize our time. People who practice collaborative innovation know they cannot monopolize the waking hours of their sponsors and communities. In this article innovation architect Doug Collins explores the three C’s of critical question, community, and commitment. Practitioners raise the odds that everyone involved in collaborative innovation will view their time as well spent when they help sponsors address the three C's in authentic ways.

Benchmarking E-mail Usage to Assess Collaborative Innovation

The practice of collaborative innovation opens the door to meaningfully transforming the ways in which people engage with one another as they pursue the critical questions facing the organization. Understanding the extent to which people continue to use incumbent means of collaboration can help you to understand the extent to which they have embraced the practice. In this article Doug Collins suggests having a look at our old friend, e-mail.