Around the world and across industries, enterprises are facing tremendous market upheaval. Transformation and disruption were the new normal well before the pandemic, but the coronavirus crisis accelerated certain trends toward innovation and digitization and led to the fundamental rewiring of old business models.
The business environment is becoming increasingly complex. Organizations have lived in a stable environment for many decades. The competitive advantage resulted from executing better than competitors. This is no longer the case.
What gets measured gets managed. Innovation is not serendipity; it’s a managed process of transforming novel ideas to achieve their business value. You can only manage what you measure.
