Paul Sloane is the author of The Leader’s Guide to Lateral Thinking Skills and The Innovative Leader. He writes, talks and runs workshops on lateral thinking, creativity and the leadership of innovation. Find more information at



Recession, Innovation and Survival – A Lesson from Kellogg’s

In times of severe recession should you cut costs and focus on survival or take the opportunity to invest in innovation so that you can benefit from the eventual recovery? Let's have a look at a case study of Kellogg's, which took a leap to invest in a new type of cereal - and that paid off even in the face of extreme adversity.

2020-04-02T13:06:25-07:00March 31st, 2020|Categories: Strategies|Tags: , , , |

The Limits of Positive Thinking

The magical potency of positive thinking has been a common theme among motivational speakers for a long time. In 1952 Norman Vincent Peale published his seminal book, The Power of Positive Thinking. He advocated that you should always be optimistic. You should build a mental picture of yourself succeeding.

Innovation Insights from the Founder of Sony

Akio Morita was born in Nagoya, Japan in 1921. His father owned a business brewing sake. It had been in the family for 14 generations and it was expected that Akio, the oldest son, would step into the business but the boy was more interested in electronics than in brewing.

2019-10-15T15:28:24-07:00November 21st, 2018|Categories: Organization & Culture|Tags: , , , , , |

Direct to Consumer Disrupting Established Markets

In 2010, the Gillette brand, which is owned by Proctor and Gamble, held 70% of the U.S. market for razors. It boasted continuous innovation in product design, and enjoyed a gross margin of around 60%. Its market share has now slid to around 50%. It has suffered at the hands of two start-up companies, which went direct to consumer (DTC). They are Harry’s and Dollar Shave Club.

2019-10-15T15:27:24-07:00March 19th, 2018|Categories: Organization & Culture|Tags: , , , , |

Imagine a Bigger Better World: An Innovative Leap by Sir Tim Berners-Lee

Sir Tim Berners-Lee is known as the inventor of the World Wide Web. He created its three fundamental components: the formatting language HTML, the address system URL, and the HTTP system for linking sites. He was born in 1955 and grew up in London. As a schoolboy he was an avid trainspotter. He learnt about electronics from tinkering with a model railway. He gained a first-class honours degree in physics at Oxford University and became a software engineer.

2019-10-15T15:27:32-07:00February 1st, 2018|Categories: Strategies|Tags: , , |
Go to Top