If you want to win, you need to be smart. As a pitch presenter, you’re ought to not just capture the attention of your prospects but also win their hearts. In today’s marketplace, innovation is highly appreciated and wanted. Coming up with a brilliant new product idea is the first aspect. The second is about how you present it to those who might be interested to get involved.
More and more companies are looking to understand and identify innovation talent. Why? Because if companies understand how to encourage original thought and reward innovation efforts, they’re more likely to stay relevant and at the top of their game. Not to mention that they’re far more likely to attract and retain top talent that is interested in working for a company that is forward-thinking and rewards creative effort.
How to organise a meeting in such a way that they result in creativity and energy? How to ensure that people are actively participating instead of being only passively attending meetings?
People cannot appreciate the value your idea offers if you fail to convey its relative advantage. In this article, the innovation architect Doug Collins shares a simple, good example of telling the right story at the right time to the right audience. Save this one for your clip file.
Have you ever shared new big ideas at work? What happened...? Did they give you a standing ovation? Did someone bake you a cake to celebrate? Did you get promoted? Or I am a little too optimistic?