status quo

Do You Really Want Disruptive Innovation?

What company wouldn’t want to come out with the next iPhone, online bookstore or Swiffer mop? In the right circumstances disruptive innovation can be a valid path to drive the long-term survival and growth of a mature organization. But Anthony Ferrier argues that most companies are not in that environment. They talk (a lot) about pursuing disruptive innovation, but the reality is that they don’t really want, or are able, to support it.

How to Unseat the Incumbent

Incumbents. Everyone who isn’t one hates them and if they don’t already tease you enough from their ivory towers you just know that their lazy overpaid salesman is playing golf somewhere waiting for orders to drop into his inbox before he goes to the nineteenth hole. So how will your sales teams topple the golfer?

The Persuasive Innovator: Influencing People to Collaborate

When you introduce the practice of collaborative innovation to your organization, you make the case to your colleagues that the approach will benefit them more than the status quo. Why might they agree with you? Why might they change their beliefs and behaviors? Have you developed your campaign of persuasion? Innovation architect Doug Collins shares his thinking on how you might influence people to share your beliefs about the benefits of the practice.

How to Understand the Notoriously Irrational Consumer

Companies put in lots of Market Research efforts to nail down the needs, wants, wishes and whims of the elusive consumers. But, how reliable are the results? Are there logical – or illogical – reasons why consumers sometimes say one thing and still do the other? In this blog, Bengt Järrehult uses the findings of Daniel Kahneman, the Nobel Laureate in Economy 2002 to understand more of this in the area of innovation.