This is the second part of a three-part article series. In the first part we illustrated that firms are investing heavily into the early phase of innovation. In this second part we show that despite of all these investments, innovation results remain disappointing. We call this the “corporate innovation problem”. We provide some metrics and find that there are two root causes. In the upcoming third part we will suggest that six levers can be used to address one of the root causes. We believe that moving these levers can provide a solution to the corporate innovation problem – and ultimately lead to increased innovation performance.
Ideascale2019-05-01T11:22:21-07:00April 25th, 2016|Categories: Leadership, Life Cycle Processes|Tags: analytics, back end of innovation, benchmarking, Change Management, customer engagement, data, evaluating ideas, front end of innovation, fuzzy front end of innovation, goal setting, in-depth article, innovation challenge, innovation investment, Innovation Management, innovation metrics, Innovation Strategy, innovation success, management, metrics, Open Innovation, Problem Solving, system problem, vision|