About Sarah Vandenberg

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So far Sarah Vandenberg has created 47 blog entries.

ODI Practitioner Insights: An Interview with Marco de Polo from Roche Diabetes Care

It is quite rare for a company to open up and offer a true and detailed insight into their unique practices and experiences on their path to becoming more customer-centric. However, Marco de Polo from Roche Diabetes Care does exactly this in this interview with Martin Pattera.

How NASA Leads Intrapreneurial Innovation

Not everyone knows that NASA has embedded crowdsourcing into their strategy and capabilities. But in fact, back in 2011 (after they ran a highly successful crowdsourcing pilot) NASA established the Center of Excellence for Collaborative Innovation (CoECI).

Landscape Monitor for Startups

Entrepreneurs deal with high levels of uncertainty; probably more than any other business. The more disruptive the startup, the higher the level of uncertainty. Will the customers buy? How do we reach them? Will we be able to sell at a profit? Will our partners do their part? Who is out there that we can learn from? Are there threats that we are unaware of?

7 Psychological Facts That Help Understand Customers Better

Psychology is not only about human emotions. Understanding their behavior, nature, and finding out the behavioral patterns is the ultimate goal of psychological studies. And the best practices of psychology can drive sales for business too.

How AI will Help us to Diagnose Disease Faster and More Accurately

Chinese internet-based technology and cultural enterprise Tencent is using AI innovations in medical imaging and data mining to provide better, faster, more comprehensive diagnoses. In this extract from the GLOBAL INNOVATION INDEX 2019, Tencent’s Founder and Chief Executive Ma Huateng looks at the revolutionary impact of AI and big data in China’s healthcare service.

2019-12-03T17:39:09-08:00December 13th, 2019|Categories: News|

How Eco-Friendly Businesses Can Improve Their Online Marketing Efforts

Eco-friendly businesses are gaining popularity among consumers who value companies that promote sustainability and corporate responsibility. However, the problem facing a lot of these companies is reaching potential customers who aren’t actively seeking out environmentally conscious businesses.

Using Modern HR Tools to Gamify Training Programs

Corporate training is rarely considered to be fun. It’s mostly seen as a necessary evil that serves to notify the new recruits of everything that they need to be aware of when they first start working for a company. It doesn’t have to be this way, and it shouldn’t be this way. Technology has come a long way, and new employee training software is here to make training programs easier to create and learn from.

2019-11-12T14:07:46-08:00November 21st, 2019|Categories: Organization & Culture|Tags: , , , , , |