Innovation is usually spoken of in relation to products, research, and development. However, every aspect of your business can be innovated. In fact, one of the most important – and often overlooked – is customer service. Innovative customer service helps you build loyalty, encourages repeat business, and can also bring in new buyers as they observe how you care for your consumers.
There are a lot of best practices that we recommend to our customers: start with the end in mind, adopt criteria to drive ideation, use at least seven channels to communicate with your end user, respond to ideas with positive feedback and questions. But there’s another piece of simple advice that we give to all of our customers when they’re preparing an innovation challenge: seed your community with a few ideas before you launch.
How can we succeed in the online world when it seems to be changing by the day? This article explores critical questions business leaders need to be asking themselves as they explore case examples and strategies that have been applied by others, examine how the technologies and capabilities of the ‘mobile first’ internet could evolve in the next few years and identify a set of practical actions they can adopt to drive exponential online sales growth.
In our recent book The Future Reinvented, we are argued that, in the face of seemingly unprecedented change across society, learning at every level is central to survival and growth.
As innovation professionals, we too often look for inspiration from organizations such as Apple, Amazon, Tesla, Spotify, Google, etc. Cultures within these businesses are encourage transparency, experimentation and autonomy resulting in engaged workforce of the best and brightest minds, pumping out game changing products on-schedule, on-budget and on-point. We want that for the organizations that we support. We want to drive those behaviors.
Technological disruptions are defining this era of rapid business transformation and driving a set of deep rooted questions about the future of work, the implications for organizations, management and employees and how we can navigate to the ‘next horizon’.
To stay relevant in the digital era, most companies are considering design thinking, but continue to be immersed in a “Build it, and they will come” mindset. Often, due to a sense of urgency to play catch-up or disrupt the market, they skip empathy and define stages of design thinking and jump to ideation and build a prototype of the new solution.
Companies are struggling with keeping themselves alive when new products disrupt the market. How does disruptive innovation occur and how can companies prepare for that?
Starting up a small business can be rough. Even if you possess near-infinite entrepreneurial spirit, chances are that you’ll run into some roadblocks along the way. Whether these obstacles are based in logistics of strategy and implementation of your business model, or even issues with the very products and services you offer, most of these problems can be solved with financial influx.
In the past 12 months, there has been a concerted push to foster a more experimental and autonomous workforce within mature, corporate organizations. This is impacting how innovation professionals operate, drive value, and ultimately succeed in their own careers.
It is no secret that Amazon is a titan of industry. Given their tremendous success, they are quite obviously doing more than a few things right. While there are undoubtedly a myriad of different reasons that this company has become the giant that it now is, today we will be taking a look at five of the lessons that other companies can learn from Amazon.
What’s Keeping CInO’s Awake at Night: The Latest Corporate Innovation Trends From a Range Of Recent Conferences
Over the past couple of weeks, I have participated in several conferences / events, to better understand key trends in corporate innovation. Each event was excellent, but also very different in scope, audience and approach.
Is there any word more fundamental to the modern business lexicon than ‘innovation’? To say that it forms an important part of enterprise is probably an understatement.
If you’re like a lot of people, your company is trying to drive innovation internally, with a workforce that wasn't really hired for that. It's a tough nut to crack, and the very reason we started Swarm Vision.
This article provides a personal perspective to the ongoing evolution of corporate innovation efforts, along with an overview of how some past mistakes are being repeated.