Orchestrator, dominator, complementor, and protector: these are four ecosystem strategies toward digitalization. In this case study, we look at an equipment supplier wanting to participate in digitalization initiatives of its industrial customers, so it must configure an ecosystem strategy to align with multiple partners.
As two intermediaries from Hamburg that foster open and cross innovation processes, Science Scout (an initiative of Hamburg Innovation) and Cross Innovation Hub (Hamburg Kreativ Gesellschaft) joined forces to start a discussion around the stimulation and measurement of open and cross innovation processes.
We often hear about the concept of innovation and its importance in enhancing the competitiveness of an organization---however, the excessive use of this term has distorted its true meaning and content.
When COVID-19 shut down the United States in 2020, everyone wanted to be a part of the solution. At NASA, the entire NASA workforce expressed their desire to help the nation combat the virus – even though most of their employees were asked to work from home.
M-Pesa, a mobile-based financial service, did not follow a linear, step-by-step innovation process. In this article, Eivor Oborn follows M-Pesa's rapid trajectory to unearth how people who used it in Kenya, and how that helped the company adapt its product development.
In times of severe recession should you cut costs and focus on survival or take the opportunity to invest in innovation so that you can benefit from the eventual recovery? Let's have a look at a case study of Kellogg's, which took a leap to invest in a new type of cereal - and that paid off even in the face of extreme adversity.
For the manufacturer undertaking new-product development, Digital Transformation means smart new products with embedded software. Digital products in turn require software and hardware development teams to work together – a hybrid project – which ultimately leads to combining software development methods with the more traditional gating process that manufacturers use.
Not everyone knows that NASA has embedded crowdsourcing into their strategy and capabilities. But in fact, back in 2011 (after they ran a highly successful crowdsourcing pilot) NASA established the Center of Excellence for Collaborative Innovation (CoECI).
Bridie Scott is an Innovation Manager at Spotless and she’s taken the business on a journey from a large-scale company with big goals to a company that is listening to and empowering all of their frontline employees in the innovation process.
Innovation requires collaboration, but collaboration is stuck in a rut. Data science can help us climb out. It can increase the scale, the intentionality, and the nuance of how we collaborate. With the right data and algorithms, we can set our teams up to do something innovative.
Innovation can’t happen without education and inspiration. Stagnation is the absence of creativity, and far too many teams aren’t using education as a way to keep the fresh and creative ideas flowing.
It is no secret that Amazon is a titan of industry. Given their tremendous success, they are quite obviously doing more than a few things right. While there are undoubtedly a myriad of different reasons that this company has become the giant that it now is, today we will be taking a look at five of the lessons that other companies can learn from Amazon.
Three principles to navigate the blurring lines of retail, content, and new product development to simultaneously solve for consumer and commercial needs.
In 2010, Pepsi invested millions of dollars in the “Pepsi Refresh Project,” moving their entire marketing strategy to social media. The campaign was, of course, widely promoted via online networking channels and, in the beginning, it seemed like a huge success.
It’s pretty much impossible to argue with Apple’s success. It’s one of the most valuable companies in the world, and has maintained dominance for its reputation as an innovative company that produces top-of-the-line hardware. Because of its products and brand reputation, Apple has gained a cult following that will buy nearly every new product that emerges, year after year. So why, even with the high price tag, are so many consumers willing to shell out for every new gadget that comes along?
